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I thought I had to be an Expert....

Updated: Aug 18

I’m certainly not the best cook, mum, wife, friend and business coach. I’m not the number one digital product creator either, but it’s my PASSION. I’m not the best at a lot of things! I’m definitely not the go-to expert in any of these areas, but guess what? I have a passion and that shines through.


I truly believe so many people have a passion in some area in their life — Whether that’s fitness, mindset, psychology, photography, crafting, relationships, cooking, etc but they are worried about selling something in that area because they aren’t the expert. They believe they need to know everything in order to be successful. But it’s important to remember you do not need to be an expert in order to sell something!



I remember when I started my first business. I was certainly NOT the best in sharing the science behind the product. I had absolutely no prior knowledge on how the product worked, the ingredients and the methodology around the concept BUT I fell in love with the product and that gave me all that I needed to start selling it online.


You see you only need to be a step ahead of s